AI which negotiates prices with your customers
Significant direct influence on retail KPIs
+38%
Average Order
Volume
+20%
Units Per
Transaction
The
negotiation process
A customer scans price
tag QR with their smartphone
1
A customer scans
price tag QR with their smartphone
2
Product’s page
opens in a standard browser. User selects
“Offer a price”
3
User enters the
desired price: the higher the offer the
higher the chance for approval
4
The system
approves discount either unconditioned or
with a condition to buy a second item from a
personal list
5
Any item from
the list balances out loss (if any)
associated with approved primary item
discount
The
system key principles
Hyperpersonalised discounts
BATNA is
the only discount personalisation system
which takes into account direct offer of
the customer and set of items which are
already in the basket. Precision matters
as even a small change in discount value
may be decisive for customer
Search of
compromise
BATNA
looks for set of products and prices
which are good for both customer and
retailer. Often the customer is ready to
buy an extra product in case he is
offered a desired discount
Timely
discounts
BATNA does
not reveal maximum discount it is ready
to offer on a given item at a given
moment. It starts to offer discounts
early on low demand products without
fear of falling demand on products
without discount. Timely discounts on
low demand items exampts retialer from
necessity to urgently sell at -70%
discount at the end of season
Maximum discount
depends on demand
BATNA in
real time evaluates balance of supply
and demand depending on customers’
offers, current stock, sales velocity
and time left before season ends. Very
often customer asks for a discount which
is significantly less than maximum
Easy to use webapp
Customer is not
required to download app, it interacts with BATNA
through their smartphone’s standard browser. In
order to offer price a customer scans QR-code placed
on a price tag
Customers really like to
negotiate
BATNA turns shoping into an
intriguing game full of emotions. Even introverts
like to BATNA rather than traditional negotiation with a
salesman
Replacement of seasonal
sales with personalized discounts
How adoption of
the system for private price negotiation led to 38%
increase in average order volume
Customer opinion
Creating an exclusive service is our priority.
We provide a personalized approach to each
customer, and in order to realize this, we try
to keep up-to-date with the latest technology.
Last year, our store got an electronic salesman assistant, which identifies ways of fulfilling our customers' wishes while helping us achieve our company goals. We saw an immediate boost in KPIs since last year as a result and positive feedback from customers
Last year, our store got an electronic salesman assistant, which identifies ways of fulfilling our customers' wishes while helping us achieve our company goals. We saw an immediate boost in KPIs since last year as a result and positive feedback from customers